Guides

How-to guides for making short video ads

Step-by-step walkthroughs for the tasks around a vertical ad: screen recordings, 30-second scripts, Arabic subtitles, and editing a reel after it renders.

• Adding Arabic subtitles that actually join upArabic captions break for two specific reasons: letter shaping and right-to-left layout. Here is what goes wrong, and how to check your own output.
• Fixing an AI video ad after it has renderedOne wrong caption should not mean making the whole ad again. How to find which layer is broken, and what an edit chat can change after the video renders.
• How to make a carousel post on InstagramPost an Instagram carousel from your phone or computer, pick the right size, order the slides so people swipe, and write a caption that matches the post.
• Making video ads without showing your faceSix ways to advertise without being on camera: AI presenters, screen recordings, product footage, hands, b-roll and text, and where each falls short.
• Marketing an app on social media when you are also the one building itMarket your app on social media without a marketer: what to post before, at and after launch, 20 post ideas, which networks matter, and a plan you can keep.
• How to post consistently on Instagram when you have a business to runConsistency on Instagram comes from a number you can keep, a few repeatable formats and a weekly routine. A plain plan for busy business owners.
• How to schedule Instagram posts, for free or on autopilotSchedule Instagram posts and reels for free in the Instagram app or from a computer with Meta Business Suite. Current steps, limits, and an automatic option.
• How to schedule LinkedIn posts on a profile or a company PageStep-by-step: schedule LinkedIn posts on your profile or a company Page with the built-in clock icon, on desktop or mobile, and auto-post to a Page from iPhone.
• Screen recording your app, the way an ad needs itSet up iOS screen recording, then shoot a clip that survives being cut into an ad: Control Center setup, the craft rules, and the mistakes that ruin takes.
• How to switch to an Instagram business accountThe steps from Instagram's own help center to switch to a business account in the app or on the web, what changes, and how to link a Facebook Page.
• Writing a 30-second video ad scriptThirty seconds is about 75 spoken words. Here is how to spend them: hook, demonstration, call to action, with the word-count math and a worked example.
• Real estate social media posts that people save, not scroll pastReal estate social media post ideas that aren't just listings: market explainers, buyer FAQs, neighbourhood guides and myth busters, with a weekly plan.
• Social media for dentists that answers the questions patients are afraid to askSocial media for dentists that wins bookings: what patients check first, a weekly plan, 20 post ideas, the consent rules, and an app that keeps it going.
• Social media for lawyers, built on plain explanations instead of promisesSocial media for lawyers and small firms: what clients look for, which networks fit, a weekly plan, 20 post ideas, and how to stay within advertising rules.
• Social media for restaurants, run by people who also run the kitchenSocial media for restaurants without a marketing team: what to post, a three-post weekly plan, 20 ideas, and how to keep posting in a busy week.
• Social media for salons and barbers when your hands are busy all daySocial media for salons and barbers: what clients look for, a weekly plan, 20 post ideas, photo tips from the chair, and an app that posts while you cut.
• Social media marketing for gyms and trainers that gets people through the doorSocial media marketing for gyms and trainers: what people check first, a weekly plan, 20 post ideas, and how to keep posting through January and summer.
• Social media marketing for small business: a plan you can keepA plain guide to social media marketing for small business: which networks to pick, a weekly posting plan, what to post, captions, measuring, and time.
• UGC ad examples, broken down so you can make your ownSix UGC ad examples broken down line by line: the hook, the demo and the ask. What makes UGC video ads work, and how to make one on your iPhone.
• What are UGC ads? Real creators, AI UGC, and how to make oneUGC ads are short videos that look like a real person recommending a product. How creator UGC and AI UGC compare on cost, speed and trust, and how to make one.